Business Text: Why You Need to Meet Your Customers Where They Are


According to GSMA real-time intelligence data, there are now over 10.57 Billion mobile connections worldwide, which surpasses the current world population. When you're a business, meeting your customers where they are is essential to success. No matter what industry you're in, there are ways to use text messaging to connect with your customers. Here are some ways to use text messaging to increase customer engagement.


Appointment reminders are a great way to use business text messaging. By sending a reminder text to your customers, you can ensure that they don't forget their appointment and that they show up on time. This is especially useful for businesses that require appointments, such as medical practices, and dentist offices.


Confirmation of appointments is another great use for business text messaging. By sending a confirmation text to your customers, you can be sure that they're still coming and that the appointment is still on their radar. This is especially important for businesses with high cancellation rates.


Reviews are yet another way to use business text messaging. By asking your customers to leave a review or testimonial via text, you can increase your online visibility and credibility. This is especially important for businesses that are new or don't have a lot of online reviews.


Finally, offers and discounts are a great way to use business text messaging to increase sales. By sending an offer or discount code to your customers, you can entice them to make a purchase that they otherwise wouldn't have made. This is especially useful for businesses that sell products or services that are expensive or not regularly purchased.


As you can see, there are many ways to use business text messaging to meet your customers where they are. Text messaging is a powerful tool that should be utilized by all businesses in order to increase sales and connect with customers. If you're not already using text messaging in your business, we urge you to start today.


4MJ Social is a vibrant and fast-growing brand and boutique marketing agency. The skills of our team members are as diverse as they are complimentary. No matter the budget or goals, our solutions and data-driven approach to digital marketing will get you where you need to be. Ultimately, our goal is to make sure you have an effective marketing team that you don't need to stress about.